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Sentury's Family of Brands Offers a Competitive Advantage

Sentury’s advanced engineering and wide variety of tire offerings have long made us stand out above comparable brands in the same tier. In 2025, we added further products and tools to complement our existing inventory to help dealers and partners maximize their return on investment.

The recently released Sentury-branded light truck series that debuted at SEMA 2025 is just the beginning of the new products and tools we have been rolling out over the past year. The fresh line of tires includes the RoadTREXX™ H/T Highway-Terrain, ExtremeTREXX™ X/T Crossover-Terrain, and the TerrainTREXX™ A/T All-Terrain to complement the wide range of offerings through the Sentury Tire USA's Family of Brands: Delinte, Landsail, and Groundspeed – which include LMD and all-weather varieties.

Additionally, new tools, factories, and distribution centers have been strategically placed by Sentury to enhance our partner and dealer relationships. These will enable partners and dealers to scale up their businesses by helping improve efficiency and control over processes like order tracking, distribution efficiency, and warranty claims.

The Benefits That Help You Succeed

The key benefits of working with the Sentury Tire USA Family of Brands include:

  • Smart 4.0 factories in Morocco and Thailand, allowing for a more diverse product range, faster shipping, and greater product availability
  • Faster distribution, with factory-direct and warehouse distribution centers in California, Texas, South Carolina, and Florida, providing more efficient US coverage
  • Associate Dealer Programs through Landsail Elyte and Delinte HYPERDRIVE, allowing enrolled partners and dealers to earn quarterly cash incentives
  • Access 360, a powerful portal that enables retailers to view order status, track shipments, and more
  • The new Sentury World web app, allowing Sentury partners to easily scan and submit warranty claims via smartphone or desktop

With multiple fully-automated Smart 4.0 factories globally, including Sentury’s newest factory strategically located in Morocco, Sentury dealers and partners can expect fast, efficient tire manufacturing and shipping. Sentury’s high level of engineering, combined with technologically advanced quality control methods, help to ensure that dealers get the most suitable tires to their customers as quickly as possible.

Within the United States, factory-direct and distribution warehouses in California, Texas, South Carolina, and Florida enable fast, efficient distribution of Landsail’s tires nationwide.

The Elyte and HYPERDRIVE Associate Dealer Programs launched in 2025 and have already shown strong results and unmatched partner loyalty. These ADPs are specifically tailored towards Landsail and Delinte registered dealers, who can earn up to $3 per tire, with quarterly cash payouts. The ADPs also invest in their dealers by providing 24/7 customer service and onboarding support, a robust dealer portal to track rewards and manage payouts, high-impact marketing and POP materials, priority access to new products and promotions, and dedicated account support. Starting this year, the program will also roll out expert-led training on Sentury Tire USA technology and market trends to help Sentury’s partners stay ahead of the competition.

Sentury highly values its dealers and is always seeking to enhance the partner experience. A new way to streamline the submission and tracking of warranty claims is the Sentury WORLD Web App. Sentury WORLD is the central digital platform for Sentury Tire USA’s distributors, associate dealers, and their teams, and is built to manage warranty claims easily on desktop or mobile devices. This app will be launching at the end of Q1 2026.

Another significant business tool available to Sentury’s partners and dealers is the Access 360 portal. This powerful portal assists multiple departments, including accounting, procurement and receiving, and gives access to order status updates and on-the-water reports, and warranty and claims departments.

Sentury is Invested in Maximizing Your ROI

All these tools were developed by Sentury Tire USA to empower our customers, partners, and distributors to grow their businesses, gain a competitive advantage, streamline their processes, and ultimately increase their returns. Do not miss out on a single strategic business tool offered by Sentury! Enroll in the Elyte Associate Dealer Program or HYPEDRIVE Associate Dealer Program to start earning, and streamline your business in 2026 by registering for the Sentury WORLD Web App, and login to Access 360. (Get a quick overview of Access 360 and how to use it in this short video series).

If you are interested in becoming a Sentury distributor, fill out our form today!

Read about further 2025 developments in our previous blog: Sentury's Year of Exponential Growth